About Us

Buy wholesale cars from verified suppliers.

Suppliers list cars, dealers buy them, and everything happens in one place. Flipacar removes the slow parts of disposal and gives rental, fleet and lease operators a simple way to move stock with confidence. It’s built for scale, trusted across the industry, and now forms the core marketplace that supports all of Fluidauto’s remarketing technology.
01
01
Where we started
Dealer Only Marketplace
Flipacar began as a dealer-only marketplace built to fix a simple problem: moving wholesale vehicles quickly without the usual friction. Rental fleets, leasing groups and dealers needed a faster, cleaner way to trade stock, so we built a platform that replaced spreadsheets, inbox trails and slow negotiations. Over time it grew into a trusted disposal channel with a strong, active buyer base.
02
02
Our Mission
Straightforward Disposal
We want to make vehicle disposal straightforward for every supplier. That means giving them control, reducing manual work, and making sure every car reaches the right buyers at the right time. Flipacar exists to support the industry with a reliable, transparent and scalable way to trade.
03
03
Our Values
We keep things simple. We focus on trust, consistency and clear communication. We build technology that works in real settings, not just on paper. And we take feedback seriously, because the platform only improves when it reflects how our users actually operate.

Our People

Behind Flipacar is the Fluidauto team. We design, build and support all the technology that keeps the marketplace running and connects it to our other products. The same group of people who created Flipacar also deliver our simulcast, inspection, and white-label solutions.
Team Image
Ben Landau
CEO
Team Image
Peter Sutton
Partnership Director
Team Image
Tony Geha
National Sales Manager